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Make Up Review

NIOD Photography Fluid 12% Opacity vs Hylamide Photography Foundation

by Mohammad Ali Ayaz on Jan 04, 2024

NIOD Photography Fluid 12% Opacity vs Hylamide Photography Foundation by Deciem- Review and Photos.

Two similar products with the same function from the same company. NIOD and Hylamide are both skincare companies under the Deciem umbrella. Which is the Best Buy and what do they actually do.

NIOD Photography Fluid 12% Opacity vs Hylamide Photography Foundation- packaging- 2 bottles — NIOD Photography Fluid 12% Opacity vs Hylamide Photography Foundation

Both NIOD Photography Fluid 12% Opacity and Hylamide Photography Foundation are pigment free skin perfecters who’s results are most obvious when the skin is photographed. But the NIOD version costs £2 more. It’s all so bizarre, I’ve been reading all about the ingredients and the different technologies involved in these products. It’s baking my brain, it’s all “sixth generation nano prismatic blah blah blah”. The information on Photography Fluid could be describing something made by NASA. And why would a company create two almost identical products which vary by £2 in price. So much mystery, but let’s ignore that for now. Let’s find out if these twin skin perfectors work and try and figure out which is better.

Here’s where NIOD Photography Fluid 12% Opacity and Hylamide Photography Foundation coincide-

Hylamide Photography Foundation

£18 for 30mls from Deciem.com

Here’s the Deciem blurb- “Next generation transparent foundation, designed to make skin look better in photos and blurs away imperfections in real life”

Technology involved in Hylamide PF– Fractionated Blurring Silica Suspension, Prismatic Camera Hue Yellow/Red Correctors, Prismatic Gold Technology, Oil Free Bio Sugar Complex.

The Hylamide packaging consists of a squeezable bottle with a screw close nib. The nib is a bit messy, and it’s hard to keep the matte black plastic clean.

Ingredients wise, It has a silicone base and Titanium Oxide as a top ingredient contains Sodium Hyluronate for moisture and some plant extracts

NIOD Photography Fluid 12% Opacity

£20 for 30ml from Deciem.com

The Deciem spiel- “A novel approach to creating a foundation for skin that reflects even radiance in life and very specifically through the camera lens, this instant treatment is serum-textured but contains a wide array of light refracting prisms, tone and hue correctors and topical photo-finishing technologies to offer even radiance within seconds. ”

The packaging is a dark glass dropper bottle. It’s not a particularly clean way to package Photography Fluid, it’s hard to remove the dropper without wasting some on the sides. It looks cool though, so I prefer the NIOD packaging.

Technology involved in NIOD PF– (I almost can’t bear to write this, its bonkers)- Biosilica Finishing Prisms-Grade 3,7,9, Nanoprismatic Blurring Suspension, Nanoprismatic Gold Technology, Patented Dragon Fruit Chromatoc Refractor, Nano prismatic Yellow Red Hue Corrector, Surface Mesh Adherence Technology, Oil Free Bio Sugar Complex (for hydration)

The ingredients are largely the same as the Hylamide Photography Foundation- silicone base, heavy on the Titanium Oxide with hydrating Sodium Hyaluronate, but also Jojoba oil, Squalene, Tomato fruit extract and Dragon fruit.

NIOD Photography Fluid 12% Opacity vs Hylamide Photography Foundation

There have been a few poor reviews for both NIOD and Hylamide PF because they can be difficult to blend. I find NIOD PF much easier to blend than the Hylamide. You don’t have much blending time with either. The NIOD has more moisturising agents to help smooth it out. I find that if you don’t blend quickly enough you end up with little white bits where it’s pilled.

Both Hylamide and NIOD Photography Fluid can be used under foundation, over it or instead of it. You can also mix them with moisturisers, primers or serum to create a more subtle effect. Mixing the PF will also make it easier to blend the products in. They don’t mix well with everything, it might take a bit of experimentation to find the right blend. Keep trying because the results can be great.

Here are the photos-

NIOD Photography Fluid 12% Opacity and Hylamide Photography Foundation Swatches

Before NIOD Photography Fluid 12% Opacity and Hylamide Photography Foundation- close up bare face — Before NIOD Photography Fluid 12% Opacity and Hylamide Photography Foundation

I applied Hylamide Photography Foundation to the left side of my face (right side of the photo)-

Hylamide Photography Foundation Left Hand Side of Face

The left side looks less red, less pigmented, less lined but not dramatically so.

This is the NIOD Photography Fluid in action on the left side-

NIOD Photography Fluid 12% Opacity Left Side Of Face (right side of the photo)

It’s a lot more glowy than the Hylamide. When applied in it’s pure form NIOD PF gives a metallic look. I probably wouldn’t go out wearing it alone. I think it needs a bit of makeup if you’re going to leave the house wearing it. It does totally blur imperfections- redness, pigmentation and lines are much less visible. You definitely get a “my skin but better” appearance and a nice glow.

Here is the NIOD Photography Fluid with foundation on top (just on the left side)-

It looks like I have perfect skin (which I definitely do not).

Which One Should I Buy?

If you were finding it hard to choose between NIOD Photography Fluid 12% Opacity and Hylamide Photography Foundation and if you asked me for guidance on your purchase, I would tell you to get the NIOD. It’s only £2 more expensive, it’s more hydrating, has more technology, it’s more blendable, it’s glow is more intense. To me it’s a no brainer, I don’t understand why Hylamide Photography Foundation exists when the company that makes it also makes a similar, but superior, product which costs nearly the same price. The NIOD Photography Fluid might even work out cheaper because you don’t need to use as much to get a visible result.

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